Advisor Applications

Authorize Employees Who Can Speak Socially For Your Firm, Or Risk Embarrassment; Setting A Policy Makes It Easier To Benefit From SEO

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What happens when an employee uses a company Google account to post a nasty review about another firm?   I recently came across such a situation. A low-level staffer of a former client posted a negative review of one of the company’s vendors.   The vendor contacted a top manager at the company and threatened to retaliate with a negative comment.   The company removed the negative comment about the vendor. The top partners at the company learned a valuable lesson about social media: companies, large and small, must authorize their official social media spokesmen, a

Apps For iOS, Android, BlackBerry, And Other Mobile Devices Will Be Replaced With HTML 5

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HTML 5 solves a really important problem. Since it works on a range of devices, it means developers don't have to write apps for each operating system. Advisors will want to be aware of this trend as they look for apps they and their clients will be able to use on a range of different devices.

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Commonwealth Adds Broadridge's Forefield Applications To Research Package At No Cost To Advisors

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The new materials will broaden the scope of the financial advisor’s deliverables, as well as allow an advisor to become well-versed on a particular financial planning topic quickly.   Commonwealth Financial Network today announced a multiyear agreement with Forefield, a division of Broadridge Financial Solutions, Inc., to offer its research package subscribers a complimentary suite of web-based education and client communication solutions.   Broadridge's main product for BDs has been Investigo, a portfolio accounting and reporting system. It competes with Albri

Schwab Advisor Services Announces Forms-Filling System Using LaserApp

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Schwab Advisor Services, the biggest of custodians serving independent investment advisors says will by the end of the year launch an integration with LaserApp.   LaserApp boosts an advisor's efficiency by eliminating redundant data entry in filling in client forms.   Eighty of the most commonly used forms will be available and advisors can submit applications online to obtain a Schwab account number, says a Schwab press release.   "The integration helps improve internal processes by reducing the effort and inherent errors associated with manually complet

Apart From Being Oscar Wilde’s Most Popular Play, The Importance Of Being Earnest Is, Coincidentally, A Way To Succeed In Business Without Really Trying

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Sorry for the play on words but it’s true. Being earnest on the Web—having your name associated with credible ideas and websites—is a way to improve your search engine ranking.   Posting blogs that speak truth, writing for your local newspaper every week, posting videos on YouTube, and posting links to your website from other professionals--are all key factors in helping you boost your online presence and using the Internet for marketing.   Reviews of your firm on Google Places, which must be earned by giving good service to consumers, is another factor, as is th